Senior Campaign Strategist
Shopee
Kuala Lumpur, Malaysia
5 hari yang lepas

Job Description :

  • Work with a team to conceptualize, develop and execute mega campaigns in Shopee such as 11.11, 12.12, Chinese New Year
  • Conceptualize, develop and execute campaigns from the Managed category
  • Collaborate and coordinate across multiple teams, including social media, paid ads, offline, business development, design and operations to drive traffic for the campaigns
  • Ensure smooth and timely execution of campaigns by taking on the role of a project manager and ensuring that milestones are met in a timely manner
  • Review analytics and metrics to report on campaign performance post campaign season
  • Utilize data to innovate new ideas and improve SOPs to drive continual optimization of marketing campaigns
  • Conceive and develop efficient and intuitive marketing strategies
  • Working with in-house designers to produce materials of visual impact and within brand guidelines
  • Involving key stakeholders for product at each stage of campaign
  • Monitor progress of campaigns using various metrics and submit reports of performance
  • Preparing and delivering marketing plans within key objectives
  • Requirements :

  • Bachelor’s degree in marketing and communications or a related field from a recognized university is required
  • Excellent command of English
  • Prior experience in eCommerce marketing and / or campaign management preferred
  • Highly meticulous and good at coordination, be able to meet tight deadlines
  • Strong project management and executional abilities
  • Ability to be creative operationally and strategically
  • Strong work ethics and performance-driven
  • Reliable and good team player who enjoys a fast-paced environment
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