MEDIA PLANNER
IPG Mediabrands
Kuala Lumpur, Malaysia
3 hari yang lepas

SUMMARY :

Responsible for a broad involvement in the media planning process to expand individual knowledge base and media experiences.

JOB RESPONSIBILITY :

but are not limited to)

  • Understand client’s business objectives and advertising strategy.
  • Assisting the team in the preparation of budgets and estimation for proposed media and communication plans.
  • Familiarize the concept of media planning and implementation.
  • Ensuring approved planned media are placed and consistent.
  • Identifying target audiences and analyzing their characteristics, behavior, and media habits.
  • To maintain good communication with media owners, newspapers, magazines and websites owners.
  • Undertaking research and analyzing data using specialist industry resources.
  • Monitoring and optimize effectiveness of campaigns.
  • Maintaining records and preparing periodic reports as may be required on assigned accounts.
  • JOB REQUIREMENTS :

  • Minimum diploma in Mass communication or any related field.
  • Good Communication and presentation skills.
  • Careful & meticulous.
  • A self-starter and a team player with the ability to multitask.
  • Able to work within timelines.
  • Confident and able to handle situation professionally
  • Application should be Malaysian citizens or hold relevant resident status.
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